Electronic Arts Inc. on Friday unveiled New England Patriots quarterback Tom Brady as its cover athlete for Madden NFL 18, which will launch worldwide on Aug. 25.
“The Madden NFL 18 cover is a great honor for me,” Brady said in a news release. “Especially since I have been playing the game since growing up next to EA headquarters in the Bay Area. I'm not one to believe in curses, so I'm ready to take the challenge head on like always! It doesn't stand a chance!!!”
The announcement marks back-to-back years that the EA Sports game's cover will feature a Patriots star, with all-pro tight end Rob Gronkowski featured on Madden 17.
This year's game will be powered by the Frostbite game engine that the company says will greatly improve graphics quality.
Members of EA Access will receive a 10 percent discount when they purchase a digital version of the game on Xbox Live. More information will be announce June 10 on EA PLAY.